021 marks a rebirth, around the world, as creativity and the eternal human drive for survival find their voices once again. Behind the scenes, nonetheless, diseases such as breast cancer remain a challenge, drawing on the efforts of the medical community as well as sparking numerous campaigns to ensure that the subject remains in the public eye.

One such campaign is “The Pink Dial Project”, organised to mark Breast Cancer Awareness Month, in October this year. Created by the publications Time+Tide, Fratello, Eye of Jewelry, Revolution, The Rake and joint contributor Eric Ku, this special project features an auction to raise funds for research, treatment and wider awareness over the illness.

High-end watchmakers were contacted, including Rado, to request a single, one-off “pièce unique” to be auctioned off at the October event, with the full proceeds then being donated to charity. Promotion for the project is a broad, multimedia affair, in print, online as well as on social media, and it will provide an excellent opportunity for favourite, global brands to publicly show their collective solidarity.

Rado is proud to participate in this special auction, as its own connection with innovation and the ideals of courage and determination, are long-standing attributes of the brand. Relentless and dedicated medical research, scientific discovery and extreme journeys through rugged wilderness share many fundamentals, never far from authentic, deep courage. This one-off in pink trim, created around our Captain Cook High-Tech Ceramic model, is the suitably most “badass” timepiece to match the organisers’ request. We are looking forward to the auction, sure that it will be a positive, resounding success, to support this very noble cause.

The Captain Cook model is one of Rado’s most iconic timepieces. Bold and expressive in design, it is also built using the most cutting-edge technologies: a matt plasma high-tech ceramic case with monobloc construction, an R734 automatic movement with an 80-hour power reserve and Nivachron™ antimagnetic hairspring, as well as a contrasting matt/polished plasma ceramic-link bracelet and a titanium triple-fold clasp with Ceramos™ release.

For the fundraising special event “The Pink Dial Project”, the one-off timepiece to be auctioned will feature, inside the stainless steel bezel with matt plasma ceramic insert, a stunning pink flange to honour the colour internationally associated with breast cancer. Neatly, the colour complements the ruby backplate and rhodium tone of the moving-anchor symbol beautifully. Its case-back will also carry an engraved, special decoration with the organiser’s “REVOLUTION” logo and the mention "UNIQUE PIECE" to ensure that the event and charitable cause will long be remembered.

Other features such as the box-shaped sapphire crystal with antireflective coating on both faces, the appliquéd indices and rhodium-coloured hands, both treated with white Super-LumiNova®, and water resistance to a pressure of 30 bar (300m) are identical to those of other Captain Cook models.

TECHNICAL SPECIFICATIONS

Movement

• Rado calibre R734, automatic, 25 jewels, 3 hands, 80-hour power reserve, antimagnetic Nivachron™ hairspring, exceeds standard test requirements from 3 to 5 positions for higher accuracy

Case

• Matt plasma high-tech ceramic case, monobloc construction
• Hardened stainless steel bezel with matt plasma high-tech ceramic insert, with engraved white lacquered numbers and markers, triangle in white Super-LumiNova®
• Circular brushed titanium case back with black tinted sapphire crystal window bearing the engraved mention “UNIQUE PIECE” and the organiser’s “REVOLUTION” logo
• Hardened polished stainless steel screw-down crown
• Box-shaped sapphire crystal with anti-reflective coating on both faces
• Water-resistant to 30 bar (300m)

Dial

• Dark grey, black tinted sapphire crystal
• Appliquéd indices with white Super-LumiNova® treatment
• Rhodium-coloured moving-anchor symbol with ruby backplate
• Pink flange, to underline the event “The Pink Dial Project”
• White printed Rado and Captain Cook logos

Hands

• Rhodium-coloured with white Super-LumiNova®

Strap

• Matt plasma high-tech ceramic outer links, with polished plasma high-tech ceramic middle links
• Titanium triple-fold clasp with Ceramos™ release

Dimensions

• 43.0 x 49.8 x 14.6 (WxLxH in mm)