ntitled ’Timeless: Through the Lens of John Goldberger’, this exhibition is the result of a creative collaboration with Auro Montanari alias John Goldberger, distinguished watch collector, author of eleven books and Leica photographer.
“Our ambition is to translate Leica’s century-long legacy of precision engineering and iconic design from cameras to watches. We are honoured to welcome the international press and watch collectors to Geneva together with John Goldberger, a long-time Leica user and a rare watch collector whose reputation bridges generations, underscoring the profound dialogue between these two universes and the enduring legacy of Leica.” Dr. Andreas Kaufmann, Chairman of the Supervisory Board at Leica Camera AG.
“My father instilled in me a love for photography at a very early age and introduced me to Leica . I bought my first Leica camera at 18 because of him. Photography has always been at the heart of what I do. My first book was devoted to street photography, and later that same eye naturally turned to watches. For me, the universes of photography and horology are closely connected: both demand precision, craftsmanship and a sense of timeless design, and both reflect a lifelong passion”. John Goldberger
Through this exhibition, John Goldberger shares a personal visual journey shaped by the places and objects he instinctively considers timeless. Photographed with the Leica SL3 as well as vintage Leica cameras, the images bring together photographs taken during his travels over many years with more recent work.
From Bologna, the Italian city he calls home, to Wetzlar, where Leica’s history continues today, and countless locations across the globe, the photographs are shaped by Goldberger’s longstanding relationship with the brand. They offer a perspective seen through the eye of one of the world’s most respected vintage watch collectors and tastemakers.
This special exhibition will open with an exclusive preview on April 15, co‑hosted by John Goldberger and Dr. Kaufmann. A panel on “Timelessness,” moderated by Ash Longet of Watchonista, will take place at 6:30 pm. A team of experts will be on hand to present Leica’s current watch collection and latest releases in depth, offering guests the opportunity for a true hands-on experience.
Following the preview event, a public photography masterclass workshop will be offered on April 18, by the talented Laurent-Xavier Moulin, providing attendees with a unique opportunity to enhance their skills and deepen their appreciation for the art of watch photography.
Today, around 150 years after the brand’s foundation, Leica watches are manufactured with the same precision and attention to detail as the famous Leica cameras. Each piece represents the pursuit of excellence that has always distinguished the brand.
Information:
- TIMELESS: Through the Lens of John Goldberger
- Leica Store Geneva, Pl. de Saint-Gervais 1, 1201 Genève
- Private preview: April 15th, 2026
- Public exhibition: April 16th until May 15th, 2026
- Tuesday – Friday 10.00am – 6.30pm
- Saturday 10.00am – 5.00pm
- Watch photography workshop by Laurent-Xavier Moulin on April 18th 2026 at 10:00 a.m. – link to register


