ocated at the heart of watchmaking’s historic cradle in the Swiss Jura, this site was originally home to the case production facility of Joseph Erard SA, a long-standing partner of Hermès acquired in 2013. In 2012, the house further reinforced its watchmaking expertise with the acquisition of Natéber SA, a dial manufacturer based in La Chaux-de-Fonds. Regrouped in Le Noirmont in 2017, these two activities – dial-making and case-making – reflect the house’s loyalty to its vertical integration strategy.
This approach also expresses Hermès’ desire to consolidate its regional and sustainable roots by guaranteeing Swiss watch production in line with its quality and artisanal excellence.
The Noirmont-based Manufacture joins the site in Brügg (canton Bern) dedicated to leather strap production and case assembly; along with Vaucher Manufacture Fleurier, specialising in the construction of Haute Horlogerie mechanical movements. Hermès Horloger is thus consolidating its control over its value chain, enabling it to respond to the development of bold creations showcasing exceptional craftsmanship – as notably exemplified by the Hermès H08 and Hermès Cut collections as well as the Arceau Le temps suspendu and Arceau Le temps voyageur watches.
The site’s new architectural project illustrates the watchmaking boom that began in the nineteenth century with the appearance of farm-workshops in a region where the breeding of Franches-Montagnes horses remains a vibrant tradition. Designed by Atelier Pulver Architectes, it cultivates this legacy while asserting a contemporary vision inspired by the aesthetics of equestrian arenas, echoing the house’s foundational core business. The building itself also reflects Hermès’ commitment to “sustainable real estate”. Made from locally sourced materials, it will be equipped with solar panels, a rainwater recovery system and a green roof. The surrounding garden will reflect the natural environment of the Swiss Jura.