TAG Heuer : new F1 website

Formula One is a cornerstone of TAG Heuer's history. The company's involvement through timekeeping and partnerships with the most successful and prestigious teams and drivers, has inspired unique technological developments which have provided TAG Heuer with an advantage in the choice of materials and precision over competitive brands.

TAG Heuer today continues to play a major role in the FIA Formula One World Championships, mastering the timing to 1 / 1000 th of a second, directly ensuring the results of each race, each team and each driver. TAG Heuer also has a partnership with the West McLaren Mercedes Team and 5 drivers from other teams. These have learned to rely on and appreciate the prestige and importance of having such a partner.

The new Formula One dedicated section within the TAG Heuer website - www.tagheuer.com- is a tribute to the values we share with our partners in the quest for: Performance, Precision, Progress, Perfection, Professionalism and Passion.

Source: TAG Heuer
March 2002