BASEL 2002 Celebrates 30 Years as the Watch and Jewellery Industry's Premier Event
The BASEL World Watch and Jewellery Show celebrated its 30th anniversary by once again reinforcing its position as the world's premier luxury goods event. The 2,195 exhibitors, from 40 different countries, finally bid goodbye to their 82,500 visitors on 11th April after eight hectic, but highly productive days. Despite a general dampening of the global economy and a difficult first quarter's trading, most exhibitors experienced increased orders during BASEL 2002 and were optimistic that the latter half of 2002 would see an improvement in market conditions.
Speaking on behalf of the BASEL Show, RenÉ Kamm, General Manager Global Exhibitions, said that all indicators pointed towards increasing confidence in the months ahead. “The new design concept that we have introduced this year - particularly in the prestige halls - has provided an excellent environment in which to conduct business,” said RenÉ Kamm. “I am sure that by allowing exhibitors to more effectively showcase their latest creations and most popular collections we have created a climate in which trade can flourish, and the results of BASEL 2002 confirm this belief”.
“BASEL has also become a centre of attention for the international media. This year a record 1,966 media representatives from around the world also attended the event - up on 1,500 from last year. This provides exhibitors with exceptional opportunities in the press.” (...)
Source: www.baselshow.com
April 2002