news


IWC - Ingenieur Automatic Mission Earth Edition “Plastiki”

Español Pусский 中文
August 2011


As the official partner of the “Plastiki” expedition, IWC Schaffhausen is commemorating the successful mission with an addition to the Ingenieur watch family: a limited special edition of the Ingenieur Automatic Mission Earth Edition “Plastiki”.

This watch is the Schaffhausen watchmaker’s homage to the feat of the British adventurer David de Rothschild and his crew, who sailed across the Pacific in 2010 in their pioneering and one-of-a-kind catamaran, the “Plastiki”.

IWC - Ingenieur Automatic Mission Earth Edition “Plastiki”

The “Plastiki” expedition made environmental history. Weighing 12 tons and held afloat by 12,500 reclaimed plastic bottles, the catamaran sailed from San Francisco to Sydney on a mission to draw global attention to the health of our oceans, in particular the colossal amounts of plastic waste choking the waves.

IWC - Ingenieur Automatic Mission Earth Edition “Plastiki” David de Rothschild

A remarkable man full of bright ideas, David is a lateral thinker and, by passionate conviction, an environmental pioneer. He and his team undertook the project as a practical realization of their vision of a society that views waste as a resource.

IWC - Ingenieur Automatic Mission Earth Edition “Plastiki”

The Swiss watch manufacturer IWC Schaffhausen backed the adventure as official partner, endorsing its efforts to draw attention to the untold quantities of plastic waste that litter our oceans. This partnership is celebrated with the Ingenieur Automatic Mission Earth Edition “Plastiki”, Reference 3236, which is limited to 1,000 timepieces.

IWC - Ingenieur Automatic Mission Earth Edition “Plastiki”