his year’s theme, “In Your Element,” will come to life through a series of immersive activations designed to empower JCK customers as they navigate the event. The theme reflects JCK’s commitment to creating an environment where every attendee feels welcomed by opportunities for discovery, learning, and connection.

New for 2026 is the Lifestyle Pavilion, a dedicated space for accessories, home décor, and unique gifts. This curated neighborhood provides retailers an opportunity to diversify their offerings beyond traditional jewelry to help drive even more traffic into their stores. The Lifestyle Pavilion will be located inside the Gems hall and therefore open one day earlier than the rest of JCK, on Thursday, May 28.

Also debuting is Timepieces at Luxury and JCK, a prestigious watch showcase running from Wednesday, May 27 to Monday, June 1 (By Invitation Only Wednesday, May 27 & Thursday, May 28). This exclusive destination will feature renowned watchmakers and innovative brands, including Movado, Citizen Watch US, Frederique Constant, Alpina Watches, Victorinox, Shinola, and Bulova, G-Shock, Casio, and many more, making it the largest B2B watch and jewelry gathering in the US.

JCK’s Global Spotlight celebrates the countries and cultures that make up the vibrant show floor, showcasing the artistry, heritage, and craftsmanship that define the global jewelry industry. This initiative honors the unique stories behind each nation’s designs while reinforcing JCK’s role as the ultimate international jewelry tradeshow. From pre-show planning to on-site exploration, attendees will discover a world of innovation and cultural excellence all under one roof.

The acclaimed JCK Talks education program returns with a robust schedule of content led by industry experts with themes ranging from business management, AI/analytics, trends, professional development, regulations and more. Buyers can upgrade their badge to include the all-new JCK Talks Signature Series, a separate content track offering in-depth learning opportunities in AI, business, experience marketing, and trend forecasting, for those looking to gain a competitive edge and enhance their learnings.

Attendees can also upgrade their experience with the ever-popular JCK PRO, an all-access pass offering exclusive benefits including the new JCK Talks Signature Series content, two days of complimentary lunch, hotel discounts, session recordings, dedicated registration lines, exclusive lounge access, reserved seating, and more. The celebrated JCK Rocks event will once again close out the show with a memorable evening of entertainment, networking, fun, and celebration.

“We are thrilled to welcome the industry back to Las Vegas for JCK 2026,” says Jen Hopf, JCK Event Director. “This year, we are focused on ensuring every attendee feels ’in their element’ from the moment they arrive. With exciting new launches like the Lifestyle Pavilion and Timepieces at Luxury and JCK, plus an enhanced educational lineup, we are creating a dynamic environment that fosters not only business growth, but personal inspiration. JCK is more than a trade show; it is the essential event where the heart of our industry connects, and we are confident that this year will be our most impactful yet.”

Registration is open for qualified jewellery and watch trade professionals. Attendees are encouraged to register early to secure the best rates.

Practical Information

• Early Bird Pricing: Available through March 14, 2026
• Advanced Pricing: March 15 – May 20, 2026
• Standard Pricing: May 21 – June 1, 2026
• Members of the media can register here.
• Retailers and other attending professionals can register here.
• For more information on hotel bookings and travel, visit here.

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