hoosing the Old Town was never about nostalgia. It was about operating in a place where craft still carries real weight. And if walls have opinions — which they certainly do — they seem rather pleased to play host to a workshop with design sketches, mechanical components and timegraphers. The building may be centuries old, it has not forgotten the sound of tools at work.

Over these past four years, the house has evolved into a discreet yet dependable hub. Partners, journalists, collectors and friends of the brand all cross the same threshold. Visitors discover new pieces, glimpse prototypes still warm from the bench, and navigate staircases. Nothing here is staged; everything is functional, lived-in, authentic.

This headquarters marks more than a change of scenery for URWERK. It has become a foundation for the brand’s development: a place where ideas are argued, refined and brought to life; where calibres take shape one component at a time; where the team can work with the calm, pragmatic mindset that defines URWERK. The setting reinforces that approach: a daily reminder that the future of watchmaking is built on centuries of accumulated know-how.

No grand declarations, no forced symbolism. Just a simple truth: shaping tomorrow’s horology carries greater meaning when done in a place that has seen a great deal of time pass — and still keeps perfect pace with those who know how to listen to it.

www.urwerk.com