legance isn’t reserved for special occasions. The ultimate everyday watch, Conquest says it loud and clear. An evocation of daring and of creative spirit, the collection was the first Longines watch line to have its name protected, in 1954, by the Swiss Federal Institute of Intellectual Property (IPI). Over time, the Conquest line has evolved in terms of design and technology, while remaining true to its original spirit: a blend of boldness, timelessness and sporty elegance.

Unveiled in 2023, the new generation of Conquest watches is being extended this year to mark the 70th anniversary of the collection, with exclusive new models for women and men.

The new 2024 models come in a stainless steel or bi-material case with alternating polished and satin-finished surfaces, water-resistant up to 10 bar (100 m) and with a transparent screw-on case back. All these timepieces are powered by exclusive Longines self-winding mechanical movements equipped with a silicon balance-spring and new components made of non-magnetic material. The result: resistance to magnetic fields that exceeds the ISO 764 standard by a multiple of ten.

Price range: CHF 1,950-3,500

www.longines.com