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WORLDWATCHWEB™ - Social Media optimisation: what brands need to know

WORLDWATCHWEB™ - Social Media optimisation: what brands need to know

When it comes to using the internet to search – for answers, brands, retailers – the websites that appear in the top results of the search engines such as (...)

LAKIN@LARGE - A summer of contradictions

LAKIN@LARGE - A summer of contradictions

It’s been an odd sort of summer. Horologically speaking, little exciting has happened except news that Dmitry Medvedev, the Prime Minister of Russia, was (...)

Who are the biggest spenders in the watch world?

Who are the biggest spenders in the watch world?

MARKETING

According to a report by Kantar Media, it’s business as usual among the watch brands when it comes to spending on marketing. The big brands continue to (...)

En route to parity as more women occupy top spots in the watch world

En route to parity as more women occupy top spots in the watch world

Luxury watch brands are increasingly showing greater appreciation for the role of women in the watch industry, both as target consumers and as key (...)

Digital Luxury Group releases its World Watch Report Smartwatch Feature

Digital Luxury Group releases its World Watch Report Smartwatch Feature

DATA

As no surprise to many, 2014 was the “year of the smartwatch”. But what is more surprising is the projection for the smartwatch segment for (...)

RESHUFFLING THE DECK

RESHUFFLING THE DECK

The players would have been quite happy to continue their friendly game of poker, playing according to the usual rules. But outside their circle events are (...)

SIGNALS, DATA & MARKETS

SIGNALS, DATA & MARKETS

A column featuring key data and business facts, mixing numbers and statements for a condensed market overview.

The unpublished export figures for Swiss luxury watches

The unpublished export figures for Swiss luxury watches

EXCLUSIVE

The export figures for watches valued at over CHF 3,000 have always been something of a mystery. Now, for the first time, this crucial sector of Swiss (...)

THE BABELWORLD LABYRINTH

THE BABELWORLD LABYRINTH

Entering the hall where the official opening of Baselworld 2015 is to take place, amid the hubbub of journalists taking up their usual places, and greeting (...)

A BUSINESS TALK WITH...

A BUSINESS TALK WITH...

Interviews of Jean-Christophe Babin - Bulgari, Mario Peserico- Eberhard, Manuel Emch - Romain Jerome, Adrian Bosshard - Certina, Ricardo Guadalupe - (...)

FACES IN TIME

FACES IN TIME

Baselworld is intrinsically about watches, but without people neither the event nor the timepieces would exist. This is about some of those (...)

SMARTWATCHES: PROTOTYPES & PROMISES

SMARTWATCHES: PROTOTYPES & PROMISES

Europa Star set itself the challenge of trying out all the smartwatches introduced at Baselworld. This goal quickly proved to be too ambitious. There were (...)

GALLERY WORLD TOUR

GALLERY WORLD TOUR

DUTCH CONNECTION - RETRO-FUTURIST ODYSSEY - SWITZERLAND LOOKS TO JAPAN - HUNTING CHIC - SAXON RENAISSANCE - LADIES’ REVELATION - LAKE GENEVA - FINNISH MOONS (...)

EUROPA STAR - READER SURVEY - 48 Ice-Watch to win!

EUROPA STAR - READER SURVEY - 48 Ice-Watch to win!

The success of Europa Star ultimately depends on you, our readers. We value your opinion and aim to deliver you quality content. To do so, it is important (...)

LAKIN@LARGE: THE WORLD'S HAPPIEST COUNTRY

LAKIN@LARGE: THE WORLD’S HAPPIEST COUNTRY

According to the third annual World Happiness Report (WHR) - produced by the Sustainable Development Solutions Network, an initiative under the United (...)

Market Analysis: Russia is on the up before Moscow Watch Expo

Market Analysis: Russia is on the up before Moscow Watch Expo

Moscow Watch Expo 2015 could not have come at a better time. The Russian economy was among the hardest hit last year, and the Russian watch market suffered (...)

AWAITING THE NEW CONQUISTADORS

AWAITING THE NEW CONQUISTADORS

The watchmaking year doesn’t run from January to December, it is counted from one Baselworld to the next. It’s not that everything is decided at this (...)

Watch SIGNALS, Data & Market

Watch SIGNALS, Data & Market

A column featuring key data and business facts, mixing numbers and statements for a condensed market overview.

THINK TANK - The Grand Illusion

THINK TANK - The Grand Illusion

Does time have a future? Yes, but how much of a future depends on what the ultimate fate of the cosmos turns out to be.

BUSINESS - A Glass Half Full or Half Empty?

BUSINESS - A Glass Half Full or Half Empty?

The answer whether in 2014 the glass of wine was half full or half empty for the luxury industry is a moot point. It was, indeed, a challenging year. (...)